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Client story · Ottawa + Eastern Ontario

Centennial Glass stays visible, remembered and chosen.

Centennial Glass

For more than 10 years, Salient AI has built its websites and managed the marketing that keeps the company visible across Ottawa and Eastern Ontario.

Visit Centennial Glass
Client relationship10+ yearsWhat we manageWebsite + marketingService areaOttawa + Eastern OntarioBusiness goalVisibility + revenue

01 · Website redesign

Here is the website we built for Centennial Glass.

It explains a large range of residential and commercial glass services clearly on desktop and mobile. Place your pointer over the display and scroll to explore both versions.

Scroll inside the display, then continue down the page ↓
Complete desktop home page of Centennial Glass
Complete mobile home page of Centennial Glass
A miniature Salient AI team building the Centennial Glass desktop and mobile experience

02 · What we were hired to do

We manage the website and the marketing behind it.

Our role is to make sure Centennial Glass is seen before a customer chooses who to call. That means keeping the company easy to find and familiar enough to remember.

We originally built the company’s website in WordPress and redesigned it several times as the business grew. We have now rebuilt it on Salient AI’s own AI website platform so we can add and improve SEO, AEO and GEO pages faster.

The website is only one part of the work. We also create content, manage Google Ads and social media, produce photography and video and watch what competitors are doing. All of it is aimed at generating more opportunities for revenue.

BUILD THE WEBSITEKEEP THE COMPANY VISIBLECREATE REVENUE OPPORTUNITIES

03 · What Salient AI does

These are the services we provide for Centennial Glass.

We decide what will help the business most, complete the work and then move to the next priority.

01

Content + search

We create useful content that helps customers find Centennial Glass in search and AI answers.

See this Salient AI service 02

Design + web building

We design, build and improve pages quickly using Salient AI’s own website platform.

See this Salient AI service 03

Google Ads

We manage paid search around the services and locations most likely to produce business.

See this Salient AI service 04

Social media

Our AI-assisted pipeline helps the team stay active and recognizable between buying decisions.

See this Salient AI service 05

Photography + video

When real products, projects and people will tell the story better, we photograph and film them.

See this Salient AI service 06

Competitive analysis

We watch the market closely, see what competitors are doing and look for openings Centennial Glass can own.

See this Salient AI service
04SEOAEO · GEO

04 · SEO, AEO + GEO

The goal is to be found for everything Centennial Glass sells and solves.

Ranking for one keyword is not enough. Customers search by product, problem, part, building type, location and question. Every relevant search is another opportunity for Centennial Glass to be considered.

We build and improve the content continuously so Google and AI answer engines can understand the complete business—not just its most obvious services.

Search coverage

One service area can require hundreds of useful pages.

The work expands as the product catalogue, customer questions and search behaviour expand. It is never simply finished.

01

Parts + hardware

Build useful pages for locks, cranks, rollers, handles, hinges, screen parts and the problems each item solves.

02

Mirrors

Cover bathroom, wall, gym, safety-backed, cut-to-size, decorative and commercial mirror needs in useful detail.

03

Commercial windows + doors

Explain storefronts, entrances, window walls, sealed units, door glass, repairs and replacement options.

A small sample

Try these Google searches yourself.

These examples represent only a fraction of the searches the program addresses. Google results can vary by location, device and personalization.

05 · Why the work matters

Visibility comes before revenue.

Before someone requests a quote, they need to find the company, recognize the name, understand what it offers and believe it can do the job. Our work supports each step.

  • Be found when a customer needs a glass service
  • Stay recognizable before the buying decision
  • Explain a wide range of services clearly
  • Turn attention into calls and quote requests

What can we do for you?

We can build and run this kind of marketing program for your business.

Salient AI can bring your website, search, advertising, content and social media together around the services and markets that matter most to your revenue.

Tell us where you want to growTalk to Salient AI